I find the ongoing campaign appealing, because of its simplicity and the strong conect with the brand value. Here are they:

Not politically correct.
But political and correct.
The Influential Express

Not the average paper.
Because you're not the average reader.
The Intelligent Express

Grey matter in black and white.
The Investigative Express

Where opinion leaders get their opinion from.
The Incisive Express

We put the ink in think.
The Impartial Express

The Left thinks we are Right
The Right thinks we are Left
The Impartial Express

The first thing on the agenda
For those who set one
The Influential Express

You care
That's why we dare
The Investigative Express
Agency: Vyas Giannetti Creative
Love the politically correct and grey matter lines. Top stuff.
ReplyDeleteNice collection...even I like the ad series being run by The Indian Express...one that you left out (and which is my fav)... The left thinks we are Right and the Right thinks we are Left :)
ReplyDeleteYusuf: I've now added the 'Left thinks...' ad and a couple more.
ReplyDelete