Cutting the Chai has moved to a new domain:
You can get in touch with Soumyadip at

Friday, May 25, 2007

Indemnity and Longevity

Whenever someone not-so-efficient (or pretending to be) takes control of the steering wheel, he/she invariably asks, "Hope you have life insurance?" "Life insurance wouldn't save my life, a seat belt might," comes a rational thought into my mind. Insurance is not seat belt, it is the bandage.

This ad from ICICI Prudential Life Insurance points towards a direct relation between life insurance and longevity. Colleagues whom I showed this ad called it "cute." It is.

Download video [WMV 1.86 MB 320x240 335kbps 00:00:48]


Anonymous said...
This comment has been removed by a blog administrator.
Anonymous said...

my q:

what do you think of this particular ad?