What's Your Flavour of the Night?

The airing of these ads during the ICC Champions Trophy had upset both the Advertising Standards Council of India (ASCI) and the Censor Board. The complaint on the ASCI website reads:

Visuals of "a woman sensually and orally enjoying the flavours of fruits." are obscene and vulgar because they imply promotion of 'XXX Flavoured Dotted Condoms' for oral sex. Also, running these Ads during cricket matches, which has large proportion of minors and children watching, violates prevailing standards of decency.

The ASCI in its decision said:

Ads violate prevailing standards of decency as relevant to this vulnerable age group. The time of airing and the programme during which the Ads were shown, were not suitable for viewing by children and minors.

The ads are back on TV but on the late night slot. Though DKT India officials denied promoting oral sex through the ads, the suggestive visuals give a different impression. Nothing wrong with that, though.

TVCs:

DKT XXX Flavoured Dotted Condoms - Chocolate

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DKT XXX Flavoured Dotted Condoms - Grape

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DKT XXX Flavoured Dotted Condoms - Strawberry

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Stills:


DKT XXX Flavoured Dotted Condoms - Chocolate


DKT XXX Flavoured Dotted Condoms - Grape


DKT XXX Flavoured Dotted Condoms - Strawberry

Agency: M:Ideas

Addition [November 24, 2007]: The man behind this ad is Vivek Agnihotri, whose filmography includes Dhan Dhana Dhan Goal and Chocolate.