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Friday, March 09, 2007

Smooth, Anne French Smooth

It has to be amongst the oldest and the most popular depilatory cream in the country. In school we threatened fellow (male) students with application of Anne French on their manes. A few had also experimented with the product on their upper lips before graduating to the razor. It has been around for a long long time as this ad shows. This is from Desh (the Bengali literary magazine) dated November 13, 1965.

[Click on images for a bigger view]

Anne French Hair Remover
Facial quality Anne French Hair Remover. Creams hair away from face, legs, arms & underarms (and from other places too).
Registered user: Geoffrey Manners & Co. Ltd.

Here's another modern ad for the same product, exemplifying the results, if we had actually carried out our empty threats.

Anne French Hair Remover
Anne French - Always keep the content in its original bottle

Follow this link for a brief history of the product complete with more vintage advertising.

The issue of Desh was contributed by Dwaipayan.

PS: This is my newly acquired scanner at work. More will follow.


dwaipayan said...


Anonymous said...

ammazing blog!